I have a Sales Process - It's in My CRM

Why you Need a Proven, Repeatable Sales Process to Optimize Growth

The sales cycle is a broad view of broad steps taken to close a sale. The sales process is a consistent blueprint of repeatable steps a sales team uses to guide a prospect through the buyer's journey.

Do you ever feel like, as a business owner, you don't own the sales process? Do you wonder why some sales people always perform but others just fall short? This might be why.

Great sales people follow a repeatable process, thus consistent results. They understand their target prospects. They know how many touches it takes to get a meeting. Plan when and how many times to use a trial close to gauge intent. They understand when to nurture and when to push for the close.

Creating a detailed, proven and repeatable sales process is critical to your growth. It tips the scale in your favor by:

1. Giving YOU ownership of the sales process

2. Bringing "best rep" knowledge to level up under-performing sales people

3. Enabling you to plug and play reps as needed

A proven, repeatable, sales process is also critical for automation. Once the detailed steps to success are defined you can choose where to lever technology for cost reduction and / or growth.

XL Growth will help you define your proven, repeatable sales process as part of our Fractional Sales VP offering. We also provide coaching and mentorship.

It's Easy to Mistake the Sales Cycle for Sales Process